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Is GEO a Scam? Cutting Through the Hype Around Generative Engine Optimization

September 26, 2025 by Nocturnal Marketing

Is GEO a Scam? Cutting Through the Hype Around Generative Engine Optimization If you’ve been pitched a “GEO package” lately, you’re not alone. Generative Engine Optimization (GEO)…

SEO Strategy

Google Brings Gemini to Chrome: The Start of the AI Browser Wars

September 19, 2025 by Nocturnal Marketing

Google Brings Gemini to Chrome: The Start of the AI Browser Wars Google has officially integrated Gemini into Chrome, turning the world's most-used browser into an AI-powered assis…

AI Strategy

Saying “Please” to ChatGPT is Costing Millions—But Should We Stop?

April 22, 2025 by Nocturnal Marketing

Saying “Please” to ChatGPT is Costing Millions—But Should We Stop? In a recent statement, OpenAI CEO Sam Altman revealed a surprising cost buried in user behavior: the simple act o…

AI Sustainability Ethics Tech Culture User Behavior

The ASCAP Foundation Leiber & Stoller Scholarship for Songwriters

April 21, 2025 by Nocturnal Marketing

The ASCAP Foundation Leiber & Stoller Scholarship for Songwriters Supporting the next generation of musical talent is crucial, and scholarships play a vital role in making educ…

Music Scholarships Songwriting Education ASCAP

Making AI Work Harder for Europeans—But On Whose Terms?

April 21, 2025 by Nocturnal Marketing

Making AI Work Harder for Europeans—But On Whose Terms? Meta recently announced that it will begin training its AI models using public posts and interactions from European users. A…

AI Data Ethics Europe Meta Digital Rights

Insights & Stories

Is GEO a Scam? Cutting Through the Hype Around Generative Engine Optimization

Google Brings Gemini to Chrome: The Start of the AI Browser Wars

Saying “Please” to ChatGPT is Costing Millions—But Should We Stop?

The ASCAP Foundation Leiber & Stoller Scholarship for Songwriters

Making AI Work Harder for Europeans—But On Whose Terms?

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